Live Streaming App
With deep expertise in design and technology, we bring powerful digital experiences to life, creating impactful solutions for top brands worldwide.
Project at a Glance
An immersive app allowing users to broadcast, connect, and interact through real-time streaming, gift-giving, and brief audience-host interactions.
Problem to Solve
Our client needed a seamless live streaming experience that allowed users to not only watch but actively participate—whether through instant interactions, sending gifts (both digital and physical), or brief live engagement with hosts.
Design Process
Guided by design thinking principles, we began with empathy maps to understand user expectations and pinpoint frustrations. Using the “Crazy 8” technique, we generated innovative ideas that were refined through user feedback, ensuring each feature truly resonated with users.
Experience Design
We developed a streamlined interface that prioritizes ease of use and aesthetics. Each design choice was influenced by empathy maps and personas, resulting in a responsive, visually engaging experience that facilitates interaction, gift-giving, and smooth streaming.
Developing Android & Web App
To build a high-performing, user-centered live streaming platform, we selected a robust suite of technologies tailored for real-time engagement, secure transactions, and seamless user experiences across mobile and web.
— Zego Cloud: Real-time, low-latency streaming integration for seamless live broadcasts.
— Node.js: Backend server framework, handling core app logic and API connections.
— AWS (Amazon Web Services): Scalable cloud infrastructure for hosting and data storage.
— Razorpay, Stripe, PayPal: Integrated payment gateways to support secure, real-time gifting transactions.
— Kotlin (Android): Native Android development for optimized performance and user experience.
—Vue.js (Web Front-End): Responsive and dynamic web front-end framework for interactive user interfaces.
Refining Through Feedback
With each testing phase, we focused on perfecting user interaction. For example, the one-minute audience-host interaction was fine-tuned for a seamless experience, while the gifting process was adjusted to enhance usability.
Real-World Problem Solving
Streaming quality, security for tangible gift deliveries, and real-time interactions required precision. By addressing these elements directly, we built a smooth, reliable platform that meets user demands and delivers high engagement.
Final Outcome
The Live Streaming App has empowered users to connect, engage, and interact in real-time, bringing value through unique gifting options and short live interactions. The result is a powerful, user-centered platform that continues to drive high user satisfaction and repeat engagement.